What’s Your 2021 Story? The Art of Storytelling

Communication Strategies for Community Outreach and Education Webinar SeriesThe DRCHSD (Delta) Program will be offering an 8-part weekly webinar series. Experts from Legato Healthcare will be presenting on a variety of timely topics aimed at supporting your communication strategies for community outreach and education.

Audience: Webinars are intended for DRCHSD hospital/clinic leaders and Community Champions.

Part 8- What’s Your 2021 Story? The Art of Storytelling

Speaker: Brian Lani, VP of Creative Services of Legato Healthcare 

In health care, storytelling is more important than ever for humanizing your organization, educating, inspiring and building trust. Learn how to use the power of storytelling to define who you are while engaging with your patients, community and employees. Craft stories that spark emotional connections between your hospital and the community you serve. Compelling storytelling is essential for effective, relatable communication efforts and image development.

In this interactive session, you’ll leave inspired and energized to go out and tell the story of your rural health organization.

Objectives:

• Understand the importance of storytelling in communicating your image
• Learn how to present ideas that show empathy and emotion
• Learn techniques to tell your story through internal communication, video and publications

For any questions, please reach out to Caleb Lozinski.